Marketing Your Yoga

Podcasts & Articles
231: Conscious Marketing with Tristan Katz

231: Conscious Marketing with Tristan Katz

How can you market your yoga in an authentic and genuine way that reflects the work you’ve been doing around anti-oppression and inclusion? Tristan Katz (they/them) has some insights and tips how yoga teachers can engage in conscious marketing.

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177: How to Connect (aka Network) with Natalie Eckdahl

177: How to Connect (aka Network) with Natalie Eckdahl

Do your friends and family know about the work that you do? When we learn to connect (network) it can really help us to grow our yoga business. Natalie Eckdahl shares actionable steps and strategies that will help us to connect to more yoga students.

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110: Create a Yoga Proposal Package with Lisa Zaehringer

110: Create a Yoga Proposal Package with Lisa Zaehringer

If you’ve ever wanted to share or promote a unique yoga class or workshop, I’m sure you have wondered how best to convey your offering to the yoga studio owner, or even where to begin in reaching out to studios. Lisa Zaehringer, shares more about what goes into the yoga proposal packages she sends to yoga studios, as well as her 7-step process for reaching out to studios.

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109: Attracting Clients with Your Message with Eman Zabi

109: Attracting Clients with Your Message with Eman Zabi

Your business is about you, but does your branding and website copy reflect who you are as a yoga teacher, and showcase your unique personality and voice? Eman helps business owners “put the personality back in your business” and she has some tips for you to get started doing the same.

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107: Launch & Promote Your Yoga Offering with Abby Herman

107: Launch & Promote Your Yoga Offering with Abby Herman

Do you struggle with putting out content that connects you to your yoga students? Have you gotten overwhelmed about promoting your yoga offering – not knowing where to start, which platform to choose, or even what to say? Abby Herman is just the expert you need to hear from about all things content-related.

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Royalty-Free Yoga Images

Royalty-Free Yoga Images

How do I find royalty-free stock images that are diverse and inclusive for my yoga business marketing? We have compiled a list for you.

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058: Confidence and Self-Promotion with Julie Zuzak

058: Confidence and Self-Promotion with Julie Zuzak

On today’s episode Shannon and Julie discuss how to gain confidence to self-promote, (a much-asked question in The Connected Yoga Teacher Facebook Group), taking on challenges one-step-at-a-time, letting comparisons go, and much more.

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049: Grow Your Yoga Student Base [Part 1] with Shannon Crow

049: Grow Your Yoga Student Base [Part 1] with Shannon Crow

In part 1 of this 2-part series, Shannon will take you through the steps that helped her grow her student base. Beginning with asking what is your ideal yoga class size to being patient and consistent as you build your students’ trust, Shannon shares 6 areas to consider with six actionable steps.

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