254: 3 Must-Have Legal Agreements with Erika Kullberg
Erika Kullberg is the founder of Plug and Law, a company that provides online businesses and entrepreneurs affordable legal services, and an award-winning attorney who has been featured in publications like CNBC, U.S. News & World Report, Business Insider and the Washington Post. She has years of experience in corporate law and represented Fortune 500 companies prior to founding Plug & Law. Today, she shares useful tips, tricks, and hacks online to help people make more money and save more money, and has over 6 million followers across Instagram, TikTok and YouTube.
Erika shares all this legal information in a way that’s easy to understand and apply, so this is the perfect episode for anyone who has been wondering about the legal aspects of running a yoga business.
[5:24] Shannon introduces her guest for this episode – Erika Kullberg.
[7:38] Shannon highlights some that OfferingTree specifically offers yoga teachers. offeringtree.com/shannon
[9:53] What does Erika do and who does she do it for?
[11:20] Erika and her husband recently decided to become digital nomads!
[18:16] What are some common mistakes or things that online businesses overlook?
“[Legal agreements are] to take care of our yoga students as well as ourselves.” – Shannon Crow
[19:56] Erika offers templates that yoga teachers can use on their websites. She shares more about how these templates work.
[21:08] Are Erika’s templates ready for yoga teachers to use or do they need to be checked by a lawyer?
[22:13] What are Erika’s thoughts on using clearer language in these legal documents, rather than legal language?
“Make sure when you are signing an agreement, you understand every single word because these are legally binding.” ~ Erika Kullberg
[23:20] How often should you update these three documents on your website?
[25:13] When does a yoga teacher need to set up an LLC? What is an LLC and how does it protect yoga business owners?
[28:17] What are some considerations to keep in mind around non-compete and non-solicitation clauses in contracts?
[31:08] As a yoga teacher at a studio, you are a contract worker. Keep this in mind when signing any contract with non-compete clauses!
“Also remember that everything is negotiable. If you’re not happy with the terms that they want you to sign, push back on them.” ~ Erika Kullberg
[32:36] Shannon shares her personal experience with non-solicitation clauses in contracts.
[33:37] How can yoga teachers protect themselves when it comes to people stealing their ideas from online courses or PDFs? Erika shares more about copyrights, patents, and trademarks as ways to protect intellectual property.
[37:32] How can yoga teachers prove when they created something?
[38:28] When is it helpful to have a trademark? How can yoga teachers go about getting something trademarked?
“If it is something that’s very important to your brand, it’s best to register your trademark earlier rather than later.” ~ Erika Kullberg
[40:32] What’s the difference between registering a business with a certain name and registering a trademark?
[41:41] Erika has some final thoughts around legal considerations for online businesses.
[43:16] Erika shares some of her services that yoga teachers may be interested in.
[44:23] Learn more about Erika and her work via her website, and check out her YouTube channel for personal finance tips!
[45:52] Is it necessary for every yoga business to include a disclaimer?
“A disclaimer basically states what you are and are not responsible for.” ~ Erika Kullberg
[47:12] Shannon shares her takeaways from this interview.
[49:07] Shannon gives a shout out to a listener who left a review.
- Erika Kullberg, Plug and Law
- Erika Kullberg on YouTube, TikTok, and Instagram
- General Data Protection Regulation (GDPR)
- California Consumer Privacy Act (CCPA)
- The Connected Yoga Teacher Podcast Episode 044: Accounting for Yoga Teachers with Hannah Smolinski
- The Connected Yoga Teacher Podcast Episode 154: Bookkeeping for Yoga Teachers with Kelly Christian
- The Connected Yoga Teacher Podcast Episode 104: Legal Answers for Your Yoga Business with Saerin Ally Cho
- The Connected Yoga Teacher Podcast Episode 105: Insurance for Yoga Teachers with Beth McVeigh
- What Expenses Can I Claim As A Yoga Teacher?
- Shannon Crow on Instagram
- The Connected Yoga Teacher Facebook Group
Gratitude to our Sponsor, OfferingTree.